How Meta’s Free-Speech Turn Is Shaking Up the Ad Business
WSJ Tech News BriefingFebruary 04, 202500:11:28

How Meta’s Free-Speech Turn Is Shaking Up the Ad Business

Meta's relationship with advertisers was once based on its efforts to combat hate speech and misinformation on its social-media platforms Facebook and Instagram. Wall Street Journal reporter Suzanne Vranica joins host Pierre Bienaimé to discuss a new cultural moment—punctuated by President Trump’s return to the White House—in which the tech giant’s more permissive policy changes have Madison Avenue worrying about the end of “brand safety.” Sign up for the WSJ's free Technology newsletter. Learn more about your ad choices. Visit megaphone.fm/adchoices

Meta's relationship with advertisers was once based on its efforts to combat hate speech and misinformation on its social-media platforms Facebook and Instagram. Wall Street Journal reporter Suzanne Vranica joins host Pierre Bienaimé to discuss a new cultural moment—punctuated by President Trump’s return to the White House—in which the tech giant’s more permissive policy changes have Madison Avenue worrying about the end of “brand safety.”


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Learn more about your ad choices. Visit megaphone.fm/adchoices