AI Enhancements from Tech Giants, AWS-Intel Partnership, and Broadcom-AT&T Legal Dispute

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[00:01:12] [SPEAKER_00]: It's Wednesday September 25th, 2024 and I'm Dave Solple, three things to note today.

[00:01:17] [SPEAKER_00]: Amazon Google Microsoft and OpenAI all announce new AI enhancements.

[00:01:22] [SPEAKER_00]: AWS taps Intel for custom AI chips in a major win amid semiconductor industry shifts,

[00:01:30] [SPEAKER_00]: and broad-com counters AT&T's claims over VMware support amid their shift to a subscription

[00:01:36] [SPEAKER_00]: model.

[00:01:38] [SPEAKER_00]: This is the business of tech.

[00:01:41] [SPEAKER_00]: I noted product announcements seemingly from every major player in AI.

[00:01:46] [SPEAKER_00]: Amazon has launched Project Amelia, a generative AI powered personal assistant designed

[00:01:51] [SPEAKER_00]: to help sellers streamline their business by providing tailored insights and advice.

[00:01:56] [SPEAKER_00]: Initially available in the US, Amelia will assist with knowledge-based questions, business

[00:02:01] [SPEAKER_00]: status updates, and issue resolution with plans for future enhancements to address more complex

[00:02:06] [SPEAKER_00]: challenges.

[00:02:07] [SPEAKER_00]: The technology aims to learn from individual sellers' needs to deliver personalized support

[00:02:13] [SPEAKER_00]: and is expected to evolve as more sellers interact with it.

[00:02:17] [SPEAKER_00]: Now Google Cloud is integrated Gemini AI into its workspace offering and launched a new

[00:02:23] [SPEAKER_00]: customer engagement suite and a new security advisor toolkit.

[00:02:27] [SPEAKER_00]: The integration allows workspace users to benefit from AI while maintaining privacy and

[00:02:32] [SPEAKER_00]: security.

[00:02:33] [SPEAKER_00]: The customer engagement suite combines contact center AI with generative AI for enhanced customer

[00:02:39] [SPEAKER_00]: service, and the security toolkit provides tailored cybersecurity insights and recommendations

[00:02:44] [SPEAKER_00]: for organizations.

[00:02:46] [SPEAKER_00]: Google Cloud is launched to Gemini models, including Gemini 1.5 Flash and Pro, featuring

[00:02:52] [SPEAKER_00]: a 2 million context window and AI agents aimed at enhancing customer engagement.

[00:02:58] [SPEAKER_00]: The updates focus on integrating generative AI across various applications with a particular

[00:03:03] [SPEAKER_00]: emphasis on improving customer experience through natural interactions.

[00:03:09] [SPEAKER_00]: Open AI is expanding access to its advanced voice mode for chatGPT, which allows users

[00:03:14] [SPEAKER_00]: to interact more naturally by interrupting responses and adjusting to emotional tones.

[00:03:20] [SPEAKER_00]: Initially available to a limited group due to safety concerns will now be rolled out

[00:03:25] [SPEAKER_00]: to plus and team's users with plans for enterprise and EU tiers to follow.

[00:03:30] [SPEAKER_00]: The update includes new voices and improved pronunciation, but it's not yet available

[00:03:35] [SPEAKER_00]: in certain regions including the EU and UK.

[00:03:38] [SPEAKER_00]: Safety measures have been implemented, but the remodel remains close source limiting

[00:03:42] [SPEAKER_00]: independent evaluation.

[00:03:45] [SPEAKER_00]: And Microsoft is introduced a new correction feature in Azure AI that automatically detects

[00:03:50] [SPEAKER_00]: and rewrites inaccuracy in AI outputs by comparing them with source material.

[00:03:55] [SPEAKER_00]: While this tool aims to enhance AI accuracy by identifying mistakes before users see

[00:04:00] [SPEAKER_00]: them, experts caution that it may not be fully reliable as it still relies on language models

[00:04:05] [SPEAKER_00]: that can make errors.

[00:04:07] [SPEAKER_00]: And here's an implementation to consider.

[00:04:10] [SPEAKER_00]: Nevada plans to implement a Google generative AI system to assist in deciding

[00:04:14] [SPEAKER_00]: unemployment appeals, aiming to expedite the process significantly.

[00:04:20] [SPEAKER_00]: While the AI will analyze hearing transcripts and provide recommendations, human referees

[00:04:25] [SPEAKER_00]: will still review decisions to ensure accuracy.

[00:04:28] [SPEAKER_00]: Concerns have been raised about the potential for automation bias in the accuracy of AI

[00:04:32] [SPEAKER_00]: generated drug mendations, especially given past issues with incorrect claims during the pandemic.

[00:04:38] [SPEAKER_00]: The success of this initiative hinges on careful monitoring and the ability of human

[00:04:43] [SPEAKER_00]: referees to review cases thoroughly.

[00:04:47] [SPEAKER_00]: Why do we care?

[00:04:48] [SPEAKER_00]: The consistent theme across these announcements is using AI to augment human capabilities

[00:04:53] [SPEAKER_00]: rather than replace them.

[00:04:56] [SPEAKER_00]: This approach should guide how IT services position AI solutions to their clients,

[00:05:00] [SPEAKER_00]: highlighting enhanced efficiency and decision support rather than fully autonomous systems.

[00:05:08] [SPEAKER_00]: The announcements reflect the focus on embedding AI deeper into core business and operational

[00:05:12] [SPEAKER_00]: processes. IT providers should focus on developing expertise in integrating generative AI

[00:05:18] [SPEAKER_00]: into client environments, emphasizing personalization, accuracy and security.

[00:05:23] [SPEAKER_00]: This is best done through governance frameworks, and likely will require data management

[00:05:28] [SPEAKER_00]: as I pre-requisite.

[00:05:31] [SPEAKER_00]: I made a prediction years ago about voice becoming a new UI paradigm.

[00:05:35] [SPEAKER_00]: Today, I've been wrong here.

[00:05:38] [SPEAKER_00]: Perhaps it was just very early.

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[00:06:22] [SPEAKER_00]: All the talk lately about Intel, I wanted to highlight a win on their part.

[00:06:27] [SPEAKER_00]: AWS is entered into a multi-year multi-billion-dollar partnership with Intel

[00:06:32] [SPEAKER_00]: to develop custom AI chips, enhancing AI application performance and strengthening the US semi-conductor

[00:06:38] [SPEAKER_00]: supply chain. This collaboration will produce an AI fabric chip on Intel's advanced 18A process

[00:06:45] [SPEAKER_00]: and a custom Z-On6 chip while AWS plans to invest $7.8 billion to expand data

[00:06:52] [SPEAKER_00]: setter operations in Ohio. The partnership aims to leverage AI semiconductor expertise

[00:06:58] [SPEAKER_00]: in AWS's cloud infrastructure to meet the growing demand for AI and machine learning workloads

[00:07:03] [SPEAKER_00]: in cloud computing. This is all the mid-stories of Qualcomm considering a bid for Intel,

[00:07:10] [SPEAKER_00]: raising concerns due to Intel's dual role in chip design and manufacturing,

[00:07:14] [SPEAKER_00]: which contrasts with Qualcomm's design only focus. Analysts express skepticism about the

[00:07:20] [SPEAKER_00]: potential deal, citing risks and uncertainties particularly regarding Intel's manufacturing

[00:07:25] [SPEAKER_00]: capabilities. Why do we care? The AWS Intel partnership represents a crucial strategic win for

[00:07:33] [SPEAKER_00]: Intel and Antigas relevance in AI chip manufacturing and signaling a commitment to supporting

[00:07:38] [SPEAKER_00]: the US semi-conductor industry. Will it be enough? I'm skeptical,

[00:07:44] [SPEAKER_00]: and Europeanian is the key answer here.

[00:07:49] [SPEAKER_00]: Broadcom is countered AT&T's legal claims regarding VM or support,

[00:07:54] [SPEAKER_00]: asserting that AT&T opted out of support services despite prior warnings about licensing changes.

[00:08:01] [SPEAKER_00]: Broadcom argues that AT&T is attempting to enforce outdated licensing terms while it has

[00:08:07] [SPEAKER_00]: transitioned to a subscription model. The core has allowed Broadcom to extend support for AT&T's

[00:08:14] [SPEAKER_00]: VM or deployments until October 21st, as AT&T faces rising costs and the need to adopt to a new

[00:08:21] [SPEAKER_00]: service model following Broadcom's acquisition of VMware. Why do we care? The popcorn watching

[00:08:28] [SPEAKER_00]: emoji goes right here. Broadcom's response to AT&T's legal claims reflects they broader tension in

[00:08:35] [SPEAKER_00]: IT industry as vendors push subscription models, often at the expense of customer good will.

[00:08:42] [SPEAKER_00]: Position your MSP as a trusted advisor by providing services to help your clients understand and

[00:08:48] [SPEAKER_00]: negotiate vendor contracts, ensuring they are not locked into unfavorable terms. You want to be on

[00:08:54] [SPEAKER_00]: the side of the customer. In cases where clients face significant cost increases or unfavorable terms,

[00:09:00] [SPEAKER_00]: exploring and present alternative solutions that could offer better value or lower costs.

[00:09:06] [SPEAKER_00]: Even if involves transitioning away from incumbent vendors, be the protector of their

[00:09:11] [SPEAKER_00]: revenue and their cash. Thanks for listening. Today is National Daughters Day, it's National

[00:09:19] [SPEAKER_00]: Lobster Day. It's National Comic Book Day, which is what I love, and National Cooking Day,

[00:09:23] [SPEAKER_00]: which my wife loves. And those for the only one, it's National One Hit One Day. It's National

[00:09:28] [SPEAKER_00]: KCDA Day, a National Road Kill Day. Let's not combine that with anything. I'll be doing two live

[00:09:35] [SPEAKER_00]: broadcasts as part of SMB Tech Fest on October 17th and 18th. So make sure to sign up and join the event.

[00:09:43] [SPEAKER_00]: SMB TechFest.com slash go slash so-able with link in the show notes. And if you got a comment

[00:09:49] [SPEAKER_00]: or a thought on a story, put it in the comments if you're on YouTube or reach out on LinkedIn.

[00:09:53] [SPEAKER_00]: If you're listening to the podcast, I will talk to you again tomorrow.

[00:10:23] [SPEAKER_00]: MSP radio or by our Why do we care merch at business of dot deck. Finally, if you're interested

[00:10:30] [SPEAKER_00]: in advertising on the show, visit MSPradio.com slash engage. Once again, thanks for listening to me.

[00:10:38] [SPEAKER_00]: I'll talk to you again on our next episode of the Business of Tech.

[00:10:45] [SPEAKER_00]: Part of the MSP Radio Network. You need to be sharp to run your business, particularly on the

[00:10:54] [SPEAKER_00]: film. For those days with factors no prep, no mess meals. Meet your wellness goals thanks to the

[00:11:00] [SPEAKER_00]: menu of chef crafted meals with options like calorie smart, protein plus and keto.

[00:11:06] [SPEAKER_00]: Factors fresh, never frozen meals are dieted to be improved and ready to eat in just two minutes.

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[00:11:18] [SPEAKER_00]: Make today the day you kickstart a new healthy routine with 35 different meals and more than

[00:11:23] [SPEAKER_00]: 60 add-ons to choose from every week. You'll always have new flavors to explore.

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