In the aftermath of the CrowdStrike outage, Delta Airlines estimates a $500 million loss due to flight cancellations and financial repercussions. Delta is considering legal action against CrowdStrike and Microsoft, with shareholders also filing a lawsuit against CrowdStrike for alleged misleading information. The Cyber Safety Review Board is contemplating an investigation into CrowdStrike's incident, while over 180 software companies have committed to CISA's Secure by Design pledge to enhance cybersecurity practices.
The episode also covers new tools and enhancements in the tech industry, including Gradient MSP's benchmark tool for managed services providers, Cohesity's AI-powered data cloud with improved threat detection capabilities, and NIST's Dioptra for assessing security risks in AI models. The discussion delves into the evolving landscape of SaaS pricing in the AI era, highlighting the shift towards usage-based pricing models and the importance of adapting pricing strategies to capitalize on AI capabilities. Additionally, strategies for successful IT outsourcing partnerships are outlined, emphasizing the need for clear communication, defined goals, and talent acquisition.
Dave Sobel provides insights into the impact of the CrowdStrike outage on managed services providers and their clients, noting regional differences in the effects of the incident. The episode also previews upcoming bonus content, including discussions on AI and security, the AI promise of enhancing top performers, and insights on automating workflows using artificial intelligence.
Three things to know today
00:00 CrowdStrike Outage Impact: Delta's $500M Loss, Shareholder Lawsuit, CSRB Consideration, and CISA Pledge Growth
04:16 New Tools and Enhancements: Gradient MSP's Benchmark Tool, Cohesity's AI-Powered Data Cloud, and NIST's Dioptra for AI Security
05:46 Navigating the Future of SaaS Pricing and IT Outsourcing: Strategies for Success in the AI Era
Supported by:
https://timezest.com/mspradio/
https://www.huntress.com/mspradio/
All our Sponsors: https://businessof.tech/sponsors/
Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/
Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/
Support the show on Patreon: https://patreon.com/mspradio/
Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech
Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com
Follow us on:
LinkedIn: https://www.linkedin.com/company/28908079/
YouTube: https://youtube.com/mspradio/
Facebook: https://www.facebook.com/mspradionews/
Instagram: https://www.instagram.com/mspradio/
[00:00:02] [SPEAKER_00]: It's Thursday, August 1, 2024, and I'm Dave Sobel. Three things to know today. The CrowdStrike
[00:00:08] [SPEAKER_00]: outages impact Delta's $500 million loss, a shareholder lawsuit, CSRB consideration,
[00:00:16] [SPEAKER_00]: and CIS' pledge growth. New tools and enhancements, Gradient MSP's benchmark tool, Cohesities
[00:00:22] [SPEAKER_00]: AI Powered Data Cloud, and NIS' Dutoptera for AI Security. And Navigating the Future of
[00:00:30] [SPEAKER_00]: SaaS Pricing and IT Outsourcing, Strategies for Success in the AI Era. This is the Business
[00:00:37] [SPEAKER_00]: of Tech.
[00:00:39] [SPEAKER_00]: So there's more news around the CrowdStrike incident. Delta Airlines estimates that the
[00:00:45] [SPEAKER_00]: recent CrowdStrike outage will cost the airline $500 million, primarily due to lost revenue
[00:00:52] [SPEAKER_00]: and compensation for canceled flights. The disruption led to over 5,000 flight cancellation
[00:00:57] [SPEAKER_00]: and significant financial repercussions, prompting Delta to seek damages. Delta Airlines is considering
[00:01:04] [SPEAKER_00]: legal action against CrowdStrike and Microsoft. The airline has hired attorney David Boyce
[00:01:10] [SPEAKER_00]: to explore recovery options, although no lawsuit has been filed yet. And CrowdStrike
[00:01:17] [SPEAKER_00]: is also facing a shareholder lawsuit. Shareholders allege the company misled them about its software
[00:01:23] [SPEAKER_00]: testing procedures leading to significant reputational and financial damage, including
[00:01:28] [SPEAKER_00]: a $25 million drop in market value. CrowdStrike denies the allegations and plans to defend
[00:01:35] [SPEAKER_00]: itself vigorously.
[00:01:38] [SPEAKER_00]: The Cyber Safety Review Board is considering whether to investigate CrowdStrike. While
[00:01:43] [SPEAKER_00]: the Department of Homeland Security has not confirmed a formal review, many experts advocate
[00:01:48] [SPEAKER_00]: for it, citing software liability and resilience lessons. And CrowdStrike has reported that
[00:01:54] [SPEAKER_00]: 99% of its Windows sensors are now online. The CrowdStrike outage on July 19th had a varied
[00:02:01] [SPEAKER_00]: impact on managed services providers and their clients, with 41% of MSPs reporting
[00:02:06] [SPEAKER_00]: no customer impact according to a Canalis survey. Larger enterprises were more affected
[00:02:12] [SPEAKER_00]: than small and mid-sized businesses. Regional differences were noted with Latin America and
[00:02:18] [SPEAKER_00]: Asia Pacific reporting higher impacts than North America and Europe.
[00:02:23] [SPEAKER_00]: In addition, over 180 software companies have now committed to CISA's Secure by Design
[00:02:29] [SPEAKER_00]: pledge, emphasizing the importance of integrating security principles into product design. The
[00:02:34] [SPEAKER_00]: initiative aims to shift the cybersecurity burden from consumers to producers, encouraging
[00:02:40] [SPEAKER_00]: firms to take ownership of security outcomes at the executive level. Key goals include enhancing
[00:02:46] [SPEAKER_00]: multi-factor authentication, timely vulnerability disclosure and reducing default passwords.
[00:02:53] [SPEAKER_00]: Why do we care? So the story has advanced into consequences as we can note that the
[00:02:59] [SPEAKER_00]: recovery numbers tell us the incident is decidedly over. A note about why on the impact the
[00:03:05] [SPEAKER_00]: incident hit Asia Pacific harder due to time zones. It started in prime time there.
[00:03:10] [SPEAKER_00]: So what will happen? I expect the CSRB to take the case up and I expect the lawsuits to fizzle.
[00:03:17] [SPEAKER_00]: However, I'm also noting the growth of CISA's pledge numbers, 180 companies now. Are your
[00:03:23] [SPEAKER_00]: vendors on it? Are you and your clients tired of the time-consuming ticket tennis
[00:03:31] [SPEAKER_00]: of coordinating meetings and help desk calls? Wouldn't it be better to automate this process
[00:03:37] [SPEAKER_00]: with a tool that connects directly to ConnectWiseManage or Autotask?
[00:03:43] [SPEAKER_00]: TimeZest offers scheduling automation that gives you complete control of your schedule
[00:03:48] [SPEAKER_00]: and eliminates the hassle of calendar ping-pong. As the only service designed specifically for
[00:03:55] [SPEAKER_00]: MSPs, it integrates into your workflow and makes scheduling appointments easy on you
[00:04:00] [SPEAKER_00]: and your clients. Plus, you can try TimeZest for free. Visit timesest.com
[00:04:08] [SPEAKER_00]: slash MSP radio and use the code MSP radio to get 10% off your first year of TimeZest.
[00:04:18] [SPEAKER_00]: And some product releases to cover. Gradient MSP has launched a free MSP pricing benchmark
[00:04:25] [SPEAKER_00]: assessment tool allowing managed services providers to compare their pricing against data from over
[00:04:30] [SPEAKER_00]: 1,000 MSPs. Supported by vendors such as Auvik, Huntress, Enable and Ninja 1, this tool aims to
[00:04:37] [SPEAKER_00]: enhance pricing strategies and profitability by providing actionable insights in the industry
[00:04:42] [SPEAKER_00]: standards and product adoption trends. Cohesity has announced enhancements to its data cloud.
[00:04:49] [SPEAKER_00]: The updates integrate AI capabilities for improved threat detection and recovery,
[00:04:53] [SPEAKER_00]: enabling organizations to respond more effectively to cyber threats like ransomware.
[00:04:58] [SPEAKER_00]: They also included a guided incident response tool to facilitate quick incident recovery.
[00:05:04] [SPEAKER_00]: Anist has launched Dioptera, an open source tool for assessing security risks in AI models,
[00:05:11] [SPEAKER_00]: addressing issues like evasion and poisoning attacks. This initiative aims to enhance
[00:05:16] [SPEAKER_00]: understanding of unique risks associated with generative AI. It's accompanied by a draft
[00:05:22] [SPEAKER_00]: for dual use foundation model risk management open for public comment until September 9.
[00:05:29] [SPEAKER_00]: Why do we care? Everyone is dying to know how to price their services and a free tool will
[00:05:35] [SPEAKER_00]: undoubtedly gain attention. Missed Dioptera is another resource to consider. If you answer
[00:05:41] [SPEAKER_00]: customer questions about AI risks, this is another tool for your tool belt.
[00:05:48] [SPEAKER_00]: And two big ideas for your weekend. First, I want to highlight the evolution of
[00:05:53] [SPEAKER_00]: SaaS pricing in the AI era. Integrating AI into SaaS platforms challenges the traditional
[00:05:59] [SPEAKER_00]: seat based pricing model as AI automates tasks requiring multiple user licenses.
[00:06:06] [SPEAKER_00]: Emerging pricing models such as work or usage based and outcome based pricing
[00:06:11] [SPEAKER_00]: are gaining traction, focusing on the actual work performed by AI rather than the number of users.
[00:06:17] [SPEAKER_00]: While established companies may continue using seat based pricing with added components,
[00:06:23] [SPEAKER_00]: startups can leverage innovative pricing strategies to differentiate themselves and
[00:06:27] [SPEAKER_00]: capitalize on AI's capabilities. Second, I want to remind listeners of what
[00:06:32] [SPEAKER_00]: the discussion around outsourcing sounds like to customers. So information
[00:06:36] [SPEAKER_00]: weeks key steps for launching your IT outsourcing partnership got my attention.
[00:06:41] [SPEAKER_00]: To successfully launch an IT outsourcing partnership, CIOs should define mutual goals,
[00:06:48] [SPEAKER_00]: determine the scope of services and establish service level expectations.
[00:06:52] [SPEAKER_00]: A well structured transition plan is essential, including a robust management process and
[00:06:57] [SPEAKER_00]: clear communication. Securing the right talent involves competitive acquisition,
[00:07:01] [SPEAKER_00]: defining roles and monitoring performance. Sustaining success requires fostering a collaborative
[00:07:07] [SPEAKER_00]: culture, setting KPIs and recognizing the value delivered by the outsourced provider.
[00:07:14] [SPEAKER_00]: And why do we care? Thinking like your customer is solid advice. So this is a reminder that
[00:07:19] [SPEAKER_00]: this is the structure a customer looks for. I want to linger more on SaaS pricing evolution.
[00:07:26] [SPEAKER_00]: While I'm not advocating for a change to IT service providers, it's too early for that.
[00:07:31] [SPEAKER_00]: I am highlighting that pricing models around usage may become more of a prominent trend.
[00:07:37] [SPEAKER_00]: It exists certainly in cloud computing and makes even more sense when the usage costs are
[00:07:43] [SPEAKER_00]: as high as they are for AI. All you can eat AI is incredibly challenging. So expect more usage
[00:07:50] [SPEAKER_00]: costs. Now that may be incompatible with your per user or per device pricing. And if your
[00:07:57] [SPEAKER_00]: vendors increasingly use this model, you'll be forced to adjust. So heads up.
[00:08:06] [SPEAKER_00]: Today's episode is supported by Huntress. You want to focus on your clients and are always looking
[00:08:11] [SPEAKER_00]: for ways to get more time. Use Huntress' fully managed cyber security platform to fight off
[00:08:18] [SPEAKER_00]: cyber threats. Huntress is more than cybersecurity software for endpoints and identities. It's a
[00:08:24] [SPEAKER_00]: 24 by 7 security operations center. It's security awareness training, community engagement,
[00:08:30] [SPEAKER_00]: and dedicated partner support with an average CSAT score of 99.3%. Technology can only get you so
[00:08:38] [SPEAKER_00]: far. Human expertise is what's needed to truly elevate and protect small businesses. And you
[00:08:44] [SPEAKER_00]: get that with Huntress. Secure your clients and help them thrive with the number one rated EDR
[00:08:50] [SPEAKER_00]: for SMBs on G2. Visit huntress.com slash MSP radio to find out more.
[00:08:58] [SPEAKER_00]: Thanks for listening. Today's quite a list. National Girlfriend Day, National Wellness
[00:09:03] [SPEAKER_00]: Month, and International Child Free Day. It's also National Raspberry Cream Pie Day.
[00:09:10] [SPEAKER_00]: Lots of days. And speaking of days, I'm on vacation next week so you get lots of great
[00:09:16] [SPEAKER_00]: bonus content. Saturday in the podcast feed, you'll get the Wednesday live show, which is a
[00:09:22] [SPEAKER_00]: discussion of his research with anorag agarwal of tech aisle. We talk AI and security, and it's
[00:09:28] [SPEAKER_00]: a very future and predictions focused episode. Sunday, an interview with Colin Britton of
[00:09:34] [SPEAKER_00]: Devicey as we talk about the AI promise. He thinks it'll be about making your top
[00:09:39] [SPEAKER_00]: performers better when we talk about how that works. On Tuesday, you'll get an
[00:09:44] [SPEAKER_00]: interview with Doug Milburn of 45 Drives, who talks about open source. He has some strong views.
[00:09:51] [SPEAKER_00]: I look forward to your reactions on Thursday, a bonus episode providing insight into what's
[00:09:56] [SPEAKER_00]: in the GOP and DNC's technology positions. And then next Saturday, Cody Schneider joins me for
[00:10:03] [SPEAKER_00]: insights on automating workflows using artificial intelligence. I'll be back with a new show
[00:10:09] [SPEAKER_00]: on Monday, August 12th. And if you enjoy the show, share it, tell some friends, and make sure you
[00:10:15] [SPEAKER_00]: subscribe or follow on your favorite platform. Have a great time and I will talk to you again on August 12th.
[00:10:39] [SPEAKER_00]: Best of all, I hope you enjoyed this episode. If you want to see more of our
[00:10:40] [SPEAKER_00]: And if you're interested in the best way to support the show and help us grow,
[00:10:42] [SPEAKER_00]: you can also check out our Patreon where you can join the business of tech community at
[00:10:47] [SPEAKER_00]: patreon.com slash mspradio or buy our Why Do We Care merch at businessof.tech.
[00:10:55] [SPEAKER_00]: Finally, if you're interested in advertising on the show, visit mspradio.com slash engage.
[00:11:02] [SPEAKER_00]: Once again, thanks for listening to me. I'll talk to you again on our next episode
[00:11:07] [SPEAKER_00]: of the business of tech. Part of the MSP radio network.