Sales and Cigars

Most sales advice focuses on one thing: motivation. More features. More urgency. More discounts. In this episode of Sales & Cigars, Walter sits down with consumer psychology expert Matt Sucha to challenge that assumption—and reveal why buyers often don't need more reasons to say yes… they need f...

In this episode of Sales & Cigars, Walter sits down with Alan Ward, CEO of Securely.io, for a thoughtful conversation that spans entrepreneurship, sales, leadership, and the realities of disrupting long-entrenched systems. Alan shares how his worldview shapes the way he leads and sells, why tran...

What do improv comedy, standup, and high-performing salespeople have in common? More than you think. In this episode of Sales & Cigars, Walter Crosby sits down with Kevin Hubschmann to explore how comedy skills like active listening, adaptability, brevity, and comfort with failure directly trans...

Is your "swag" secretly hurting your brand? In this episode of Sales & Cigars, Walter sits down with Eric Turney from The Monterey Company to talk about why your promo gear should do more than just check a box—it should actually say something about your brand. Eric shares his unconventional path...

If you've started a business, you've probably spent more time thinking about growth than your exit. But what if building a sellable business actually makes it a better business right now? In this episode of Sales & Cigars, Walter Crosby sits down with BD Dalton—sales guy turned financial adviser...

Welcome back to Sales & Cigars, the podcast where the only smoke we blow is from cigars. In this episode, Walter sits down with Butch Nicholson, Partner at Fist Bump, to talk about something every seasoned sales professional needs to hear: how to stay relevant and authentic in today's digital wo...

Welcome back to Sales & Cigars, the podcast where the only smoke we blow is from cigars. In this episode, Walter sits down with John Kelley—a firefighter, entrepreneur, podcaster, and co-founder of Beefy Marketing—for a powerful conversation about AI, automation, burnout, and what entrepreneurs ...

In this episode of Sales and Cigars, Walter interviews Laura Patterson, founder of Vision Edge Marketing, as they discuss the evolving landscape of search and the importance of being customer-centric in today's market. Laura shares insights into her entrepreneurial journey, emphasizing the significa...

Welcome to Sales & Cigars—where the only smoke we blow is from cigars. This week, Walter sits down with Rocky Lalvani, the numbers-savvy entrepreneur behind Profit Comes First and the Profit Answer Man podcast. Rocky is on a mission to help business owners truly understand the business of busine...

Welcome to Sales & Cigars—where the only smoke we blow is from cigars. This week, Walter sits down with Michael Cole, founder of Next Level Technician, for a conversation all about helping people—the true heartbeat of sales, business, and leadership. What started as a way to connect a few unders...

Welcome to Sales & Cigars, the sales podcast where the only smoke we blow is from cigars. Join host Walter Crosby in this eye-opening solo episode as he tackles common misconceptions in the sales industry. In this episode, Walter takes on two big myths: first, that promoting your top salesperson...

Welcome to Sales & Cigars, the sales podcast where the only smoke we blow is from cigars. Join host Walter Crosby as he sits down with sales veteran John Powers, founder of Power Up Sales, for an enlightening discussion on developing effective B2B sales strategies. With decades of experience, Jo...

Welcome to Sales & Cigars, the sales podcast where the only smoke we blow is from cigars. In this episode of Sales and Cigars, host Walter Crosby chats with Sarah Nay of Duct Tape Marketing. Sara shares her unique approach to marketing, emphasizing the importance of entrepreneurs taking accounta...

Welcome to another episode of Sales & Cigars, where the only smoke we blow is cigar smoke. In this solo episode of 'Sales and Cigars,' Walter takes the mic to bust the widespread myth that sales training is the ultimate solution for underperforming sales teams. Walter explains why sales training...

Welcome to Sales & Cigars, the sales podcast where the only smoke we blow is from cigars. In this episode of 'Sales and Cigars,' host Walter Crosby from Helix Sales Development is joined by Matt Barry, VP of Sales and Marketing at Reliable Fire and Security. They delve into two significant topic...

Welcome to Sales & Cigars, the sales podcast where the only smoke we blow is from cigars. In this episode, host Walter Crosby sits down with sales expert and executive coach Nathan Jamal to explore Nathan's impressive and varied journey, which began by selling Encyclopedia Britannica, transition...

Welcome to Sales & Cigars, the sales podcast, where the only smoke we blow is from cigars. In this episode, host Walter Crosby is joined by Mark Cox, founder of In the Funnel Sales Coaching , to discuss his journey from leading sales organizations in large tech and outsourcing companies to becom...

Welcome to Sales & Cigars, the sales podcast where the only smoke we blow is from cigars. On today's episode, host Walter Crosby is joined by guest Ethan Decker for a tactical discussion on branding for entrepreneurs, at times employing what can at times seem like counterintuitive, and a much ne...

Welcome to Sales & Cigars, the sales podcast, where the only smoke we blow is from cigars. In this episode, host Walter Crosby is joined by marketing professiona James Hipkin to discuss common marketing mistakes business owners make and how to better align marketing strategies with customer need...

Welcome to Sales & Cigars, the sales podcast where the only smoke we blow is from cigars. On today's episode, Walter is joined by returning guest Nate Tutas to explore a concept Nate calls the "core four." This framework is designed to help entrepreneurs and business owners scale effectively whi...